Most of the people I come into connecting with want to be celebrities. I’m not talking about actors or musicians, or the Hollywood types, but alternatively people who brand themselves and their product or service and become so successful that people identifies them with it.
So, you’re an entrepreneur, a small business owner, or an artist, and you want to dip into or own your corner of the market. Having a great product, message, or idea simply isn’t enough-at least in this economy. In order to be truly successful, you need more. You will need You! You must become the chief marketer and frontman, earning the approval and trust of people before they’ll invest in you or your product.
To put it just, you’re going to own to become celebrity, branding yourself so that individuals identify you together with your. Tiger Woods is the industry Sean Connery’s Net Worth celebrity of golf, medicine can claim Dr. Oz, and finance has Suze Orman, among others. The one thing these people have in accordance is they’ve branded themselves. They learned their job, improved their skills and knowledge, and built an empire with it. Their names are now synonymous in what they do.
Sound tough? It can be. That’s why we developed these five must-do steps to help you build your personal celebrity brand and increase your net worth.
Step One: Produce a flawless plan utilizing the 30-thousand level view. Where do you see yourself 1 year from now? 5 years? What intellectual property are you experiencing to supply? How do you monetize it?
Step Two: Write a book establishing yourself being an authority. If you can’t write it or don’t have time, hire a writer to write it for you personally or perhaps a good editor who are able to pick up your manuscript. Using a traditional publisher or self-publishing, authoring a book builds your base, generates revenue, and markets your message. It automatically makes you a sought-after expert in your field.
Step Three: Exposure, exposure, exposure! Produce a PR and marketing strategy that features broadcast and print media, television, Webisode on MSN, social networking, etc.
Step Four: Develop intellectual property, including ancillary and derivative products. Got a book? Consider adding audio and video CDs, newsletters, blogs, and additional products.
Step Five: Plan work and work your plan. Map your goals. Set yourself up for future books by not offering the store together with your first book. Give your followers reasons to want more! Plan your success by taking yourself from what your location is to every place you want to be down the road. Kathy Ireland did it, so did Suzanne Sommers. They’d a vocation, built a following, and tried it to produce an empire by becoming a graphic and authority for products in entirely different industries.
Those will be the five key steps between you and fame! Build your brand and take the first step toward becoming a celebrity. The stage is yours, start climbing!
Alicia Dunams helps business owners become published authors and industry experts. Her clients include best-selling authors who’ve appeared on national media outlets such as for instance 20/20, CNN, and The New York Times. These “authorpreneurs” are adding countless thousands of dollars for their main point here – all by leveraging their published books.